Children’s Defense Fund

If Children’s Defense took the leap to spread awareness around Adverse Childhood Experiences (ACE) and how they affect a child’s future relationships, risk of alcohol or drug abuse and financial struggle, this is what I would design for them. This is targeted towards people who may have been affected by ACEs to break the “ACE cycle” with their own kids, since they are more likely to continue it. The graphics revolve around wooden building blocks that are associated with children. They’re used to show how positive memories can build a positive life foundation (Posters) vs a negative one (Social Media Ads).

Student Work at Kutztown University, PA

Additional Credits: Instructor, Summer Doll-Myers

Elements

Print Ads

Social Ads

Webpage

Print Ads

City Posters

Transit Posters

Mural

Mural

Social Ads

Instagram

Webpage

Banner